Kit 01: Selling Solar Without the 30% Credit
16 pages. Three talk tracks. 20 honest objection answers. A 4-week manager rollout. Read it tonight, use it tomorrow.
Instant download · PDF + Word · 14-day refund, no questions · Secure checkout by Stripe
16 pages · PDF + Word
Built by Damien Day · 5+ years in solar, from door-to-door to training sales teamsYou'll be able to…
Open on the homeowner's bill in 30 seconds, without mentioning an incentive that's gone.
Answer "the tax credit is gone" without arguing, using one four-step pattern.
Run a 15-minute huddle Monday morning with drills your team can practice in pairs.
These are things the kit teaches you to do, not promised results.
Everything a rep or manager needs to sell without the credit
Bill, Backup, Budget pitch
One clear way to open, built on the homeowner's own bill and goals.
Three talk tracks
A word-for-word doorstep track (30-45 seconds), plus step-by-step virtual and kitchen-table tracks with the key lines.
20 objections, answered honestly
From "the tax credit is gone" to "my last installer went bankrupt" to "just leave me some information."
Setter script
Soft qualifying questions and three doorstep brush-offs.
7-step honest close
What to say, and what not to do, at each step.
4-week manager rollout
15-20 minute huddles, drills, certification and a banned-phrases list.
AI practice prompts
Role-play a skeptical homeowner before you knock.
Homeowner leave-behind
The questions to ask any solar company, including yours.
Sources for every fact
IRS, EIA and FTC citations, plus a "last reviewed" date.
The eight parts
Part 1 What changed, with sources, and the core pitch in one breath
Part 2 Doorstep, virtual and kitchen-table talk tracks
Part 3 Top 20 objections using Acknowledge, Ask, Answer, Advance
Part 4 Setter script and setter KPIs
Part 5 The 7-step honest close, proposal rules, cancellation rights
Part 6 Manager huddle guide: 4-week rollout
Part 7 AI practice prompts
Part 8 One-page homeowner leave-behind
Format: PDF and Word (.docx). Free updates to Kit 01.
Real pages, not a mockup
Real pages from Kit 01 (v1.1, last reviewed Oct 21, 2026). Click a page to enlarge it.
“I heard the tax credit is gone.”
The objection every rep hears now. Here's the exact answer from Kit 01, using the 4A pattern: Acknowledge, Ask, Answer, Advance.
- Acknowledge:
You heard right. The 30% federal credit ended for systems installed after December 31, 2025.
- Ask:
Was the credit the main reason you'd have looked at solar, or was it the bill?
- Answer:
Without the credit, the math has to stand on its own: your bill, your rate, the financing and any backup value. For some homes it still works and for some it doesn't. That's what we check. Also, with a lease or PPA, the company owns the system and different rules apply. I can show you that option too.
- Advance:
Want me to run your bill so you can see either way?
Word for word from Kit 01, Part 3 (objection 1 of 20).
Who it's for
- Setters, closers and managers selling homeowner solar in the U.S.
- Reps whose pitch still leans on the 30% credit
- Managers who need a ready-made 4-week rollout
Who it's not for
- Anyone looking for pressure closes
- "The government pays for it" scripts
Written for reps by Damien Day: 5+ years in solar, from door-to-door and setting to closing and training sales teams. Founder of The Day Company LLC.
Founding price Reserve by Nov 15, 11:59 PM PT and keep the founding price for as long as you stay subscribed. Kit 01 buyers also get $47 off their first membership charges, applied automatically from the Kit 01 download page. (25d 09h left · fixed date, same for everyone)
How it works
Founding prices: $29/mo or $290/yr for the Rep Membership; $199, $399 or $699/mo for team plans. After the deadline, new members pay $39/mo or $390/yr (teams $249, $499 or $899/mo). With the $47 Kit 01 credit: annual is $0 today, $243 on Dec 1, 2026, then $290 every year; monthly is $0 today, $0 on Dec 1, 2026, $11 a month later, then $29 a month; team plans get $47 off the first team invoice. One credit per Kit 01 purchase. Cancel before Dec 1, 2026 and you pay nothing.
14-day refund, no questions asked. Read Kit 01 and run it at a few doors. If it isn't for you, email us within 14 days of purchase for a full refund.
Refund PolicyQuestions
How do I get it?
Instantly. Right after checkout you land on your download page, and Stripe emails your receipt. Lost your link? Email support@thedaycompany.us from the address you paid with.
I'm brand new. Will this help?
Kit 01 includes a setter script and a doorstep track written for new reps. Results depend on you, your market and your company.
Can I print the leave-behind?
Yes. Print as many as you need for your own appointments. Fill in your company's real facts and get your compliance team's OK first.
Does it cover leases and PPAs?
The basics, plus what to ask your company. Lease and PPA tax rules are different and change. Only explain what your company approves.
Is this legal or tax advice?
No. It's sales training. You're responsible for following every law that applies to how you sell, including do-not-call and autodialer/texting rules (TCPA and the Telemarketing Sales Rule), door-to-door permits, the FTC 3-day Cooling-Off Rule and state cancellation notices, and state solar disclosure and registration laws. Always use your company's approved scripts, disclosures and contracts.
Will this increase my sales or income?
We can't promise that, and we don't. Results depend on you, your market, your company and many things we don't control.
Can I share it with my team?
One purchase is one person's license. For a team, see team plans.
Refunds?
Kit 01: 14 days, no questions. Memberships and team plans: see the Refund Policy.
Is the training a tax expense?
It may be deductible as a business expense. Ask your tax professional.
Read it tonight. Use it tomorrow.
One-time · Instant download · 14-day refund, no questions · Secure checkout by Stripe
Founding price: reserve the membership by Nov 15, 11:59 PM PT. Kit 01 buyers get $47 off their first charges.